About ScaleUp

We build conversion tracking tools for Shopify merchants who want accurate Google Ads data without the technical complexity.

Our Story

As former e-commerce marketers, we experienced firsthand the frustration of setting up and maintaining conversion tracking. Manual GTM setups that took hours, tracking that broke with every Shopify update, and the constant worry about missing conversions.

We built ScaleUp to solve this problem. One app that handles everything automatically - pixel setup, Enhanced Conversions, deduplication, and ongoing maintenance.

Today, ScaleUp helps Shopify merchants track their Google Ads conversions accurately, so they can make better decisions about their ad spend.

Our Mission

Make accurate conversion tracking accessible to every Shopify merchant, regardless of technical skill.

What We Believe

  • 01
    Accuracy over vanity metrics. Bad data leads to bad decisions. We prioritize tracking accuracy above all else.
  • 02
    Simplicity is a feature. Complex tools create complexity. We handle the technical work so you don't have to.
  • 03
    Transparency builds trust. We're open about how our tracking works and what data we collect.

Certifications

Shopify PartnerGoogle Partner

Leadership

Jamie Scott

Jamie Scott

Founder & CEO

Product leader with experience at top e-commerce platforms, specializing in integrations and developer tools.

Get in Touch

Questions? Reach us at [email protected]